Posts Tagged ‘“web promotion”’

The international branding challenge

Posted by Roberto Mazzoni on December 27th, 2009 under Storytelling Tags: , , , , ,  •  3 Comments

An impromptu meeting spurred by family needs will probably change the course of events for the months to come. Many crucial business matters are sometimes defined at the kitchen table during unexpected events that occur at the right moment in the right place. This is what happened to me today. I was planning to have [...]

Ending with the beginning in mind

Posted by Roberto Mazzoni on September 5th, 2009 under Storytelling Tags: , , , , , , , , , , , , ,  •  1 Comment

It’s time to look at things from the opposite angle as we have always done since the usual “solutions” work less and less and people are longing for someone or something that will carry them into a future that so far has been evading them, and the same people are getting definitely tired of old [...]

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