Yesterday I began a twenty days series of posts dedicated to the twenty golden rules on how to gain money, based on the works of PT Barnum and his book “The Art of Money Getting”. The first rule we saw yesterday was. “Don’t mistake your vocation”, not we come to the second that is “Select the Right Location”.
You can be very good at your trade and you can perform it with passion, but you won’t very far if you don’t have a public available or if you have too much competition doing the same as you do. The Web offers new ground and elbowroom for growing any business, but you must also realize that the entry barrier is very low. Anybody who can put a ridiculous amount of time in developing his skills in Internet marketing or affiliate marketing can beat you so finding a very selected niche is often one way around the problem, but that reduces also the number of people you can serve.
I was listening live to a presentation by Gary Vaynechuck one week ago, one of the most popular businessmen on the Web, and he told the story of a liquor store run by his father. The location was not optimum and particularly the trading of liquor was a very competitive market.
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