Using the Web and social media to sell real estate

This week is going to be one of the most important periods after my arrival in the USA. Aside from the meeting I will have tomorrow in Clearwater with Mark Jackson, one of the leading real estate investors in the Nation and the best expert in house evaluation, this is the first week in which I have finally found and began to use a personal assistant.

I am not talking about a virtual assistant, somebody sitting elsewhere and doing some technical or menial work for me. Virtual assistants can be also useful but nowhere near like having a real person who is physically close to you and that you can train in performing some of your duties while you are away.

A nice house on the water in the Clearwater area.

I have found on the Web (from wisegeek.com) a definition of personal assistant that summarizes the typical functions of the role: “In a business world sense, a personal assistant is a trusted junior employee who assumes the role of an executive’s chief-of-staff. Many of the everyday tasks necessary for an effective workday fall on the personal assistant, from scheduling meetings to arranging transportation.

A personal assistant is also expected to screen incoming calls and messages, assign tasks to other junior employees and prioritize his or her employer’s schedule. Running personal errands or setting appointments may also be part of a personal assistant’s duties”.
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It has taken me half a century to find the right people for walking the road to my personal success. In all this time I have met many friends and colleagues, relatives and other church members. Everyone brought something in my life, but on top of everything they brought the understanding that I could never make it alone. No matter how good you are, how powerful or resourceful, you simply can’t. Period. This world isn’t built that way.

But you can’t team up with just anybody else. Like it happened to me, it can take you a very long time before you are certain to have hit the final combination, the mix of people that will bring you all the way and that will allow you to make a big jump.

And usually this will come with some experience. You can’t really tell who and what you want until you have established precisely who you don’t want. I always build relationships with full a commitment and I have found out that the wrong people, usually, go away by themselves.

Stefano, Maria and Alex showing proudly the potato dumplings they have prepared themselves and that are ready to be cooked for dinner.

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