Recently I have been to a presentation by a marketing professional who insisted in the necessity of finding your market and deciding who your customers are going to be before you actually come out with a message for them. Once you have the right message, you can chose the correct media to distribute it and then collect leads and service them on the backend, with follow up messages and additional services. This is all very true, but in today’s marketplace I find that people desires and possibilities change so fast that you need to listen constantly to what is going and and constantly adjust and probe.
ClickBank is a valuable place to get ideas and see what is working in today's market, even if you have no plan or time to become an affiliate marketer.
In a nutshell it is more important to be out there and make yourself known for what you do by contributing to the general conversation with useful content and advice, and listen all the time to what people are looking for and what is working and not working. The Internet makes it possible to be in constant communication with people almost for free, but you need to use your time effectively and use it properly.
Read the rest of this entry »
Recent Comments