Time for another story and I will borrow the words taken from “The Art of Money Getting” by P.T. Barnum where he teaches that the 16th golden rule on how to make a fortune is to create a message that stands out, that surprises and entices people, and maybe orders them to do the opposite [...]

Blogs are one of the key resources used by Internet Marketers to sustain their campaigns, but they often are just a container for sales pitches or pages that are uniquely aimed at capturing leads. Real bloggers on the other end have substantial valuable content which attracts lots of traffic, but they don’t monetize this traffic [...]

Life can be fairly unpredictable and so can business. Sometimes you find yourself confronted with a totally unexpected shift in circumstances and you need to be fast on deciding where you want to go and you must always rely on your perceptions more than anything else. In the end we are dealing with people all [...]

Article marketing is one of the most effective tools for driving traffic to your site and for making yourself known on the Web, yet this tool must be used properly. There are software and sites that promote automatic article generation. They spin multiple articles starting from a single template so that the quantity “fools” Google [...]

Business and private individuals alike need social media to build their brand today, but how much should they do and how can they measure the relative success of their endeavors? First of all, any social media activity is not free: it takes people to implement it, which means individuals who have the knowledge to know [...]

You can’t be active on social networks without having an account on Twitter and budiling a following, which means having people who connect with you and follow your updates. Twitter, along with Facebook, LinkedIn, YouTube and Skype is a must have for every professional who wishes to promote himself on the Web as weel as [...]

It took five hours of very intense meeting and a very detailed review of the all the plans but I was surprised how much in the last two days I was able to build on the relationship and training work done in the previous months to achieve the start of an incredible project that will [...]

In the last couple of days I have been preparing the planning for the new year with my business associate Daniele Bogiatto and I can see it is going to be an explosive progression. Tomorrow I will have a strategic meeting in Tampa with a person that will play a very definite role in the [...]

I was browsing through my Facebook account today, as I usually do multiple times a day, and I found a video by Dan Stojadinovic who had tagged me. So I got right into it and was amazed by finding Dan’s presenting the 14 DVD and CD home study package he has created during the last [...]

Recently I have been to a presentation by a marketing professional who insisted in the necessity of finding your market and deciding who your customers are going to be before you actually come out with a message for them. Once you have the right message, you can chose the correct media to distribute it and [...]