Archive for June, 2009

The dangers of follower churn

Posted by Roberto Mazzoni on June 22nd, 2009 under Internet Marketing Tags:  •  2 Comments

How would you feel by discovering that your account on Twitter has been suspended and all the followers you have now find a unfriendly owl picture telling them to move along there is nothing there to see anymore. How much a hit would that be for your pride knowing that all people searching for your [...]

The 10 capital mistakes in Twitter profiles

Posted by Roberto Mazzoni on June 16th, 2009 under Internet Marketing Tags: ,  •  Comments Off

What would be your first impression in meeting with someone who conceals his face or wears a mask and tries to sell something to you from the get go without even introducing himself? Disgust, rejection, annoyance and maybe also a bit of fear. … So how do you believe people react to you when they [...]

How to get people to your blog with Twitter

Posted by Roberto Mazzoni on June 15th, 2009 under Internet Marketing Tags: ,  •  Comments Off

Twitter is a microblogging platform: it allows you to publish short messages called tweets. The tweets are 140 characters long at the outside, only text. They can contain information, a call to action and possibly a link (URL). The tweeples, which is the name by which you designate the people who are on Twitter, are [...]

Is Twitter like a radio or more like a plaza?

Posted by Roberto Mazzoni on June 12th, 2009 under Internet Marketing Tags: , ,  •  1 Comment

Recently I have been reading the idea from an online marketer, Peter Drew, that Twitter works like a radio station: you have your own audience, your followers, that listen to your “talk” and that can switch from one “channel” to the next with ease while tracking their favorite music (by the use of keywords). I [...]

Hummingbird is the best tool for getting more followers

Posted by Roberto Mazzoni on June 8th, 2009 under Internet Marketing Tags: ,  •  1 Comment

“Growing followers day by day” seems to be the major concern of people on Twitter right now: a survey I have just done indicates that 41% of people are looking for ways to increase their followers daily and this interest is even bigger than “How to monetize Twitter” that has drifted to 36% while being [...]

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