How would you feel by discovering that your account on Twitter has been suspended and all the followers you have now find a unfriendly owl picture telling them to move along there is nothing there to see anymore. How much a hit would that be for your pride knowing that all people searching for your name on Google and finding your Twitter account (which is ranking pretty high) would find out that you have been suspended due to strange activity?
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Twitter policy about spamming is becoming more and more stringent also because the abuses are spreading with the growth in popularity of this environment. The policy on how to prevent spam are always evolving and so you’d better check them out regularly if you are serious about creating a presence on Twitter. Yet one of the most stressed one in recent times is about “follower churning”. What is it? Let’s take the definition given on the Twitter official site: “If you have followed and unfollowed people in a short time period, particularly by automated means (aggressive follower churn)”.
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Following new people and then unfollowing those that don’t follow you back has been one of the key methods for increasing the follower count and one of the most controversial. Recently more attention is being put by Twitter developers to this practice and Doug Williams, one of the Twitter platform developers, has stated recently that using automatic software to add a large number of social connections daily and then breaking the connection with those who don’t reciprocate can result in account suspension.
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It is again a matter of size and numbers. You can still follow and unfollow, but when big numbers and too fast a churn come into play your account can be suspended. Following many people all at once and un-following many of them the same day is almost sure cause of suspension.
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Roberto Mazzoni
P.S. If you want to discover more about Twitter and how to create a big following, check out Sean Malarkey’s recent course http://budurl.com/twittercourse




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